Case Studies - Communications

OneSteel
Australia's largest manufacturer and distributor of structural, rail, rod, merchant bar, reinforcing, wire, tube and pipeline steel products.

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What Can I Do Right Now?
What can I do right now is a web-based campaign, focused on offering simple and easy to complete activities that small and medium businesses can do right now to reduce their carbon footprint.

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Carbon Compass
The Carbon Compass website provides member businesses with hundreds of sustainability solutions.

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VECCI: Carbon Down SME weekly column
The Victorian Employers' Chamber of Commerce and Industry (VECCI) is the peak body for employers in Victoria, informing and servicing more than 15,000 members, customers and clients around the State. VECCI were trying to identify some activities to educate their small and medium sized business customers on carbon reduction activities.

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VECCI: SME touch point communications plan
To ensure that Carbon Down maximised it’s return on the weekly column, Brand Shaper suggested the development of a communications plan that focused on identifying small and medium sized business touch points.

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VECCI/CARBON DOWN: Partnership Video
VECCI through its Carbon Down program invests in a variety of partnerships, both high profile and low key, to educate and motivate small and medium business to reduce carbon and embed sustainable business practices.

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VECCI: Key Message Bank
Carbon Down needed to develop a bank of key messages that staff could access and ensure that all carbon, climate change and sustainability related communication from Carbon Down was accurate and consistent.

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The Heytesbury District Landcare Network (HDLN)
The HDLN aims to work with and increase the community's capacity to understand and implement sustainable land management practices at a local level.

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Innovate SA: Good Business Guide (project previously run through Department of Trade and Economic Development)  (2009)
Part of the brief was to provide DTED with a publishable printed guide on the completion of the content and the development of case studies that could be used to for distribution.

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DEECD
The Department of Education and Early Childhood Development (DEECD) is committed to ensuring that every young Victorian thrives, learns and grows, enjoying every opportunity to realise a rewarding and fulfilling life.

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DTED: Good Business Brochures
DTED offers programs and services to support all business activities that benefit the State - from small business operations through to billion-dollar projects and major investments.

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VMIA Stakeholder Engagement
The VMIA assists State Government departments and participating bodies to establish programs for the identification, quantification & management of risks.

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